Although many retailers are growing their online presence, nothing can replace an authentic shopping experience. The rush back to fashion stores as lockdown restrictions eased across the globe illustrates that online shopping alone does not provide retail therapy. Retail will never die.
How can you reassure your customers and regain their confidence in the wake of the Covid-19 pandemic?
A clean shop environment
The Department of Health recommends retailers to frequently clean and disinfect regularly used objects and hard surfaces such as payment registers to ensure a safe environment to employees and customers alike. Here is a list of frequent touched points for you to consider:
A safe retail
A safe retail
The Shopping Centre Council of Australia (SCCA) , the National Retail Association Retail (NRA), the Shop Distributive and Allied Employees Association (SDA), the Pharmacy Guild of Australia (PGA the Australian Retailers Association (ARA) have endorsed the above measure. They also strongly recommend placing alcohol-based hand sanitisers at store entrances, customer service desks and food courts.
Show your commitment to responsible retailing and take a stand against Covid-19! Behind this crisis are opportunities to raise our game and offer an even better in-store experience to customers in a safe environment.